I’m a great believer in what you focus on, you get more of.
You know how it is: if you get into a negative state and think negative thoughts, you end up attracting even more negative stuff.
Or, a totally different example: if you haven’t seen or heard from a friend for ages, they suddenly pop into your thoughts for no reasons and then a few minutes later you see an email from them in your inbox or they call you on the phone. How many times have you had that?
A focus on new business
Earlier this week, my own focus was on new business. On Monday morning, I sussed out who to contact from clients I hadn’t heard from in a while and then got in touch with them. I also sent out emails to about 60 or so of my contacts, letting them know that my marketing push for September would be finding tone of voice projects.