Winning new work is easy, isn’t it? It’s all about selling your services to others.
Fine in theory.
But I’d rather eat cold black pudding than make a new business presentation. However, if we don’t get a regular flow of new clients, our freelance business won’t prosper.
Thank goodness, then, for Pawel Grabowski’s new e-book: The Smart Business Guide to Winning New Work.
Pawel started his blog ‘Self Employed Cafe‘, about the same time I started this blog. A few days ago, he sent me a copy of the e-book he’s just completed and asked if I’d give it the once over.
If, like me, you hate the thought of putting your ‘sales hat’ on, then this book is for you. What I really like about it is the fact it doesn’t just focus on WHAT you need to do. It also shows you HOW to do it.
The 52-page book guides you through the whole sales process, step by step – something that other sales books I’ve come across just don’t do.
As well as showing you HOW to win more business, Pawel also gives you the tools you need to help you do so, including:
- A sales call cheat sheet
- A sales follow up sheet
- Ten killer sales questions you need to ask
- Five cold call email templates
- Spreadsheet-based new business tracking system
All that adds up to a great package of really valuable sales advice.
I’m afraid you will still have to go out there and sell your services but at least you’ll know EXACTLY, step by step, what it is you need to do to build your freelance business.
Here’s the link again if you’re interested in taking a look: The Smart Business Guide to Winning New Work.